You made it to the end of the book! Congratulations - you win some prizes!
(At this point, did you expect anything else?!)

The Endnotes

As a "recovering" attorney, I did my best to cite my sources throughout the book. The good news? There are endnotes. The bad news? If we had included them in the book, there would have been 7,323 pages. Just kidding! But there are a lot. I'm happy to share the references, sources, and other background information I used in writing the book. I hope you find the information helpful!

The Course

In late-April, I'll be launching an online course that brings to life the strategies and techniques described in the book. You'll be able to dive deep into the methodology you read about in the book. By the time you finish the course, you'll have a tailored customer experience that will make you a hit with your customers and clients.

You can access a FREE Lesson from the course and learn more about the methodology and techniques. And there may be another surprise in there just for readers. Just click the button below to check it out!