Three Star

The principals in the book are great. Just book is just too long. Should be at least half as long.

A nice book to start along with an internship in Amazon. A very customer oriented book is dealing with excellent customer service styles and options and how to form relations the customer will have with the company.

In general, the book is not bad, and if I hadn’t read 200 books on marketing by now, perhaps the book would have been valued at more than three stars (out of five). Do I recommend the book? It’s hard to say. Probably yes, despite the fact that the topic has already gotten exhausted by…

Two big takeaways. (a) I need to get back to being myself. I’ve fallen into an overly professional routine. (b) I’m reminded to follow up on those tricky customer interactions. A call the next week after solving an issue can make a powerful impression.