Five Star

This book is a MUST-READ for all entrepreneurs, leaders and business owners looking to improve the customer experience (something not enough people focus on). At a time when most people put money solely behind the acquisition of new customers, Joey reminds us of the value and importance of customer retention. You can feel the energy…

Fair warning: I already blurbed the book, so I am clearly biased. I love this book and the ideas in it. But that’s because the ideas are amazing and helped me fundamentally change my business.It’s really very simple: we all spend so much time finding and persuading new customers to buy from us, but we…

Thrilled to see that someone is finally addressing this. Customers get great attention up to the point of sale, then feel left in a lurch if something isn’t as expected after the sale. I hope that this will be required reading for everyone in the marketing department. It justifies the expense of caring about the…

Joey’s approach to relationships is a breath of fresh air. He takes philosophical flavors and integrates that with deep commitment and work. Its securing to have the information and feels enabling to go through an experience with Joey. Fantastic content for anyone who is pushing out a creation into the world! 🙂

In today’s business climate, it feels like so many people are focusing on the wrong thing. Joey’s book is going to reverse the trend. In full disclosure, Joey and his team sent me a gallery copy. My business is also featured on a few pages. Many years back I heard Joey give a presentation and,…

So much gospel in the marketplace is about how to “get more leads”, however very few talk about retention. It boggles my mind because unless you have great processes in place to keep existing customers happy, what’s the point. Strong customer lead flow with poor retention on the back end is like eating soup with…

I’ve had the opportunity to see Joey in action, and he is the only person I trust when it comes to customer retention and building deep relationships with them over the long term. If you are serious about acquiring and keeping your customers, I highly recommend this book.

I’m in the midst of reading a copy of this book and it’s great! The best marketing comes from your existing customers. This book is a needed reminder of that. It offers simple ways to integrate that idea into your business, amongst your team and across your processes. If you reward, surprise and delight a…

Having heard Joey speak numerous times – I cannot emphasize enough how excited I was that he is giving away all of his strategies in a book. I’ve seen companies (ours included) fall into the “yet another customer” trap – where there is more emphasis and thought into getting a new customer in the door…