United States

This is exactly what every business should do….and it wouldn’t hurt if government thought this way too! 😉

Joey Coleman is the go to person in regards to building genuine relationships with clients/customers. He’s put his life’s work into this book and it shows. I highly recommend this to all!

In a world focused on customer acquisition, this book is a refreshing take on what’s actually most important in business, creating customers for life. Imagine if every customer you have ever done business with, bought from you again this month. How big would that month be? And beyond it helping your bottom line, it’s refreshing…

Saw him speak at SellerCon.. Loved the speaker, so I bought the book.

Really loved this book. Started with the audio … bought a hard copy to write notes all over… then bought copies for the team. Full of great examples and case-studies.

Book recommended by Sol. Happily ordered it. #SOLFLUENCED. Now, the real test… if I can make it through the book. Many unfinished books in my library that had great information, but sub-par delivery.

Great book that reminds you of the importance of keeping your existing customers. Love the book!!!

I picked this up and read it one sitting. Really enjoyed it; it’s smart, funny, practical and steeped in memorable anecdotes. If you want to be thoughtful and strategic about building customer relationships (and who doesn’t?), this is definitely worth a read.

In this well-written gem, Joey Coleman tackles a fundamental business problem: after all that work to win customers, how do you keep them over time, and help them become loyal advocates for your business? As a business consultant who primarily serves manufacturing clients, it is refreshing to see the practical, easy to follow approach that…